Evaluation of sales promotion effects on fast moving consumer goods a multinomial logit model 模型的快速消费品促销效果评估
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This paper applied multinomial logit models to analyze the choice behavior of colored tv consumers 摘要本文应用多项罗机模式分析彩视机消费者之选择行为。
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One is that we investigate a sample of 87 listed companies between 2000 and 2002 using a binary logit model and a multinomial logit model to determine if they follow the pecking order 首先，运用logit回归模型对样本公司2000年? 2002年的融资行为是否符合优序融资理论进行实证检验。实证结果表明，我国上市公司的融资选择与优序融资理论不符。
